The wind howls as you approach the gates of Intel’s Secret Labs. The moon casts a ghostly blue light that illuminates your path. A monstrous shriek cuts through the night, piercing your heart with terror. The doors open with a belch and acrid air disperses with the foul stench of creation. You repeat the mantra ‘There’s no such thing as monsters, there’s no such thing as monsters…’ You actually believe it, until a horrible form rises up and covers you in shadow. What in the world is going on here? What is Intel up to?

We can give you a sneak peak with our newest Facebook app-vertisement, Me InTru 3D. Intel has developed ground-breaking InTru 3D technology that will begin to hit movie theaters this spring, so they wanted to DRIVE AWARENESS AND CREATE A LOYAL FOLLOWING  OF THIS TECHNOLOGY before the things are rolled-out for public consumption. OF COURSE, THEY came to Buddy Media for concept, strategy, development, and execution of a Facebook application that would educate consumers about InTru 3D within an interactive and engaging environment that would be both fun and entertaining–AND SHOW THE TECHNOLOGY IN LIVING COLOR. Our Innovations Department quickly fleshed out an idea that aimed to take a popular Facebook concept and make it better.

Character and avatar creators have been making the rounds for many years and several shops have made forays into making the idea social. But our idea was to take the concept and give it a blast of InTru 3D. Thus, the Intel Creature Creator was born. The application, which will launch with basic functionality in place on February 1st, will allow users to create their own 3D creatures – from the tips of their pointy horns to the bottom of their hairy feet. Rather than just dragging and dropping flat 2D elements onto a paperdoll template, Me InTru 3D will give users a 360 degree view of their creation. All physical characteristics will be fully editable and will even stretch and warp to fit the contours of the three dimensional creatures.

But that’s just Phase One of the Me InTru 3D launch! Our developers are hard at work on a virtual environment to house all of these creatures. Once Phase Two launches, users will be able to guide their creations through the Intel Labs, where they can interact and even play games with other creatures. It’s a huge step forward in social media technology and we’re eagerly anticipating its release. Check back to the application often for details on Phase Two’s release date.

So put on your lab coat, wind up the power generators, and prepare yourself to scream “It’s ALIVE!” If anything can make you feel like Dr. Frankenstein, it’s Intel’s Me InTru 3D.

Go to the application on Facebook