J.Crew has always been one step ahead of the competition when it comes to reaching legions of devoted consumers.
The brand has created amazing top of mind awareness–in any channel–be it online, catalog or old school brick and mortar, so it should come as no surprise that J.Crew was eager to stake a claim on Facebook when news began to break about the power and reach of Public Profiles.
J.Crew worked with our development dynamos to craft an engaging and valuable Public Profile that offers users a wealth of unique content, exclusive to their Facebook page including:
- A selection of J.Crew virtual gifts that will expand and evolve with the changing seasons
- Social polls that give users insight into the inspirations for this season’s looks
- Photo Galleries that are chock full of user-generated pictures of real people modeling their favorite J.Crew styles
- Promotional modules that provide consumers with indispensable advice about the latest fashions available from J.Crew
The J.Crew Public Profile represents the perfect example of a brand leveraging the power of the Buddy Media Social Page Management System. The page was conceived to be a constantly evolving interface, with freshly rotated content to keep brand advocates engaged and informed. So, check it out now and start shopping for the season’s most fashionable apparel and accessories.
