Have you ever been sitting at home on a Friday evening cursing your Facebook identity’s bondage within the shackles of www.facebook.com? There’s no need to fret any longer…Facebook Connect is an extension of the Facebook platform that allows users to take their Facebook identity and use it on other sites across the open web.

Our development team was excited to integrate Facebook Connect functionality with the Buddy Media website and we shot around a lot of ideas about how this technology could be appropriately implemented. We decided that leveraging the capabilities of Events in conjunction with Connect would be the smartest strategy, as it would allow us to spread the word to the Facebook community about conferences and gatherings that we sponsor or attend.

The addition of Facebook Connect will let visitors to the Buddy Media corporate site indicate whether they’re attending an event. The interface also displays profile photos of all registered attendees. The user can then choose to spread the word about the soiree by posting their response to the Facebook Newsfeed – which includes a link back to the Buddy Media Events page.  This increases exposure for our corporate events by seamlessly aggregating our audiences from Facebook and the open web into a single transparent group.

Feel free to check out the Buddy Media Events page and let us know what you think.