Buddy Media » Events http://www.buddymedia.com Every brand needs a buddy Thu, 19 Nov 2009 14:59:48 +0000 http://wordpress.org/?v=2.8.4 en hourly 1 Ad:Tech New York http://www.buddymedia.com/events/adtech-new-york http://www.buddymedia.com/events/adtech-new-york#comments Sat, 25 Oct 2008 21:18:48 +0000 Buddy Media http://www.buddymedia.com/?p=2015 In addition to the power panels, brand performance sessions and conversations on innovative and emerging platforms, the ad:tech conference is offering In-depth spotlights on four industry sectors. Sessions include:

The Emperor Has No Clothes: The Affluent Consumer Online – A Market in Search of a Product?

The Thrill of Victory and the Promise of Engagement – The Online Sports Enthusiast

Road Warrior Nation – The State of Online Travel

Financial Services

The exhibition floor promises a cross-section of established vendors and exciting newcomers, featuring the latest technology and services. Spend the time you need to get in-depth information on ad networks, email management, rich media, search, mobile …

In addition to more than 300 exhibitors, ad:tech New York is loaded with extras – from lunch forums and meeting rooms to vendor seminars and parties!

]]> http://www.buddymedia.com/events/adtech-new-york/feed 0 Web 2.0 Expo New York http://www.buddymedia.com/events/web-20-expo-new-york http://www.buddymedia.com/events/web-20-expo-new-york#comments Mon, 20 Oct 2008 15:48:20 +0000 Buddy Media http://www.buddymedia.com/?p=2019 The Power of Less doesn’t just mean making do with fewer staff and a smaller budget. It means that constraints drive creativity, whether in business models, design paradigms, or platforms. It means the power of the small screen, the thin client, the streamlined interface. It might mean the power of small teams, or even going solo. It’s also the paradox of power: sometimes the best way to gain power is to give it away, which is why during these challenging times, we are learning that nothing builds brands like a nurtured community. It’s also the power of data: of data-centric business models, and the power of data to inform our decisions and to focus us on what matters.

Speaking of what matters, we’re also talking about the power of less bureaucracy, less spin and breaking down silos. We are the industry that’s shown that transparency, participation, collaboration add up to increased efficiency. The power of less is the power of creative destruction. It’s the power to change the world.

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