Continuing our “Bringing Brands to the Facebook Platform” series, Inside Facebook today takes a look at New York-based Buddy Media. Originally known for its AceBucks
loyalty program, Buddy Media has built its business as a full service solutions provider for agencies and media companies, helping them extend their campaigns and offerings into social media. The company
also recently closed its Series A round of funding and launched the Buddy Media Ad Network.
We sat down with Michael Lazerow, Buddy Media’s CEO, to learn more about the company and how it’s working with brands to bring them into the Facebook Platform world.
