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Making Money with Social Games for Social Platforms

Jeremy Liew (Lightspeed Venture Patners), Mark Pincus (Zynga Game Networks), Shervin Pishevar (Social Gaming Network), Michael Lazerow (Buddy Media), John Hwang (Tripmonger) spoke at GSP West about social games.

The panel talked about what they are doing and how they are making money. It all starts with how social games are different?

The opportunity is to create the very personal social gaming experience that we see when families play the Wii. Creating games like this online is the goal of social games. It’s about bringing people
together, whether they be strangers or friends or family. The psychology of the games becomes more important in social games. The perspective is on an easy way for people to hang out together, not on
game technology.

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