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No Economic Slump for Social Media App Ads

Although the general consensus is that internet advertising ad sales are likely to slump through next year, that may not be true for social media advertising.  New York-based Buddy Media, which builds branded apps with Atmosphere BBDO for sites like Facebook and MySpace, says business is booming.  Its client list includes Microsoft, Anheuser-Busch and FedEx, and its CEO believes the brisk migration of marketers into social media will continue.

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