Powering Connections With Google+ Pages and Buddy Media

Buddy Media is very excited to announce that are we are among a small handful of third party companies chosen by Google to participate in a trial for the launch of Google+ Pages.

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L'Oreal USA Professional Products Division Wins Forrester Groundswell Award

Buddy Media recognized as a program partner for nationwide salon Facebook program, which won the prestigious award in the "Business to Business: Spreading" category.

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Buddy Media Launches ReachBuddy™ to Power Connections Across the Open Web

A new product in our social marketing suite, ReachBuddy gives brands, retailers, publishers and their agencies powerful tools to create, manage and track social content anywhere on the web.

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Buddy Media and Booz & Company Present: Campaigns to Capabilities 2011

Buddy Media partnered with global consulting firm Booz & Company to release new research that reveals insights into how leading companies are successfully incorporating social media into their enterprise marketing mix.

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Buddy Media's Social Media Week 2012 In Review

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Buddy Media

Is Social Media Week 2012 over already? The week seemed to fly by, and we're still catching up on all of the recap videos and blog posts. As a proud partner of Social Media Week, Buddy Media hosted events in New York City, San Francisco, London and Singapore during ... Read More

Vote For Your Favorite Finalist in the Buddy Media Power Your Connections™ Illustrator Competition!

Buddy Media is one step closer to naming a winner for our "Power Your Connections™" Illustrator Competition. We received a number of outstanding submissions, and narrowed them down to five finalists. Now, it’s your turn to tell us which is your favorite. From now ... Read More

Does Your Brand Have an Advanced Content Marketing Strategy?

Altimeter Group's Rebecca Lieb just released a new report, titled, “Content: The New Marketing Equation.” Lieb interviewed 50+ marketers, primarily on the brand and agency side, such as Ford, IBM, Edelman Digital and JWT. We received a preview copy, which was fun to ... Read More

Want To Use Your Super Bowl Ad To Drive Facebook Fan Growth? Celebrity Themed Content Beats Sex

A ton has been written about the ways marketers integrated - or didn’t integrate - social media into their Super Bowl campaigns this year. We've seen a lot of data that will help drive marketing decisions around next year's big game. In the post-Super Bowl aftermath, ... Read More

Data: Fan Growth for Giants, Patriots Correlated to Score of the Game

Buddy Media, which powers the Facebook presences of both the NFL and its 32 teams, conducted research on Facebook Page performance for both the New York Giants and the New England Patriots during Super Bowl XLVI. We found that Facebook fan growth picked up for each team ... Read More

Bazaarvoice Partners With Buddy Media to Make Ratings, Reviews Social

01.31.12 Bazaarvoice Partners With Buddy Media to Make Ratings, Reviews Social

Social-media-management platform Buddy Media is partnering with Bazaarvoice, a social-commerce company, to help brands distribute reviews and other user-generated content to their social-media audiences.

TechCrunch: Buddy Media Ups Revenue 2.5X

01.31.12 TechCrunch: Buddy Media Ups Revenue 2.5X

All Facebook: Brands Scored On Facebook During The Super Bowl: Engagement

02.07.12 All Facebook: Brands Scored On Facebook During The Super Bowl: Engagement

Bloomberg: Facebook Mobile To Create 'Huge Growth'

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Bloomberg: Facebook Mobile To Create

Michael Lazerow, chief executive officer of Buddy Media Inc., talks about the outlook for Facebook Inc.'s advertising sales and mobile software. [Video] Watch the full video at Bloomberg. 

TechCrunch: Brands Scored 2X Facebook Likes By Posting About Super Bowl

The data from a Buddy Media study of 1,400 of the world’s largest brands indicates they should make sure to post about holidays, sporting events, breaking news, and other trending topics.

All Facebook: Brands Scored On Facebook During The Super Bowl: Engagement Soared 60%

Buddy Media analyzed’ wall posts for six weeks leading up to Sunday’s game, and found that some 30 percent posted messages referring to the Super Bowl, adding that posts with Super Bowl-related keywords tallied engagement rates 60.1 percent higher than those without them.

Business Insider: Super Bowl For Quants: 2012

Buddy Media monitored the Facebook Wall pages of 1,400 of the world’s largest brands. Mentioning the Super Bowl increased engagement:

Digital Market Asia: Westin Hotels Improves Its Social Skills

In order to better its guest engagement strategy, Westin Hotels & Resorts has implemented a new social media application called “What’s Popular Right Now”. The social application or ‘sapplet’ as it is being termed has been developed jointly by Buddy Media and Bazaarvoice.

Bazaarvoice And Buddy Media Partner To Link Customer Engagement Across The Web

Integrated Social Application Enables Brands to Boost Customer Engagement and Forge Deeper Relationships By Bringing Customer Conversations About Products and Services Into Social Media Campaigns  Westin Hotels & Resorts First to Implement Innovative Joint ... Read More

Buddy Media Reports Record Growth As Investment in Social Software Accelerates

Product Innovation; Global and Domestic Expansion Fuel Growth NEW YORK, Jan. 25, 2012 - Buddy Media, the social enterprise software of choice for eight of the world’s top ten global advertisers, today announced record growth for 2011, fueled by winning more than 300 new ... Read More

Buddy Media Launches Power Your Connections™ Illustrator Competition

Buddy Media Creates Opportunity for Global Community of Artists to Join List of Illustrators on Power Your Connections Campaign NEW YORK, NY, December 15, 2011 – Buddy Media, the social enterprise software of choice for eight of the world’s top ten global advertisers, ... Read More

comScore and Buddy Media Join Forces to Help Brands Improve Social Marketing Optimization and Measurement

Strategic Partnership Combines Social Marketing Programs with Comprehensive Social Measurement Suite to Evaluate Campaign Performance NEW YORK, NY and RESTON, VA, December 7, 2011 – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, and Buddy Media, ... Read More

Buddy Media Selected as a Launch Partner for Google+ Pages Trial

Google+ Functionality Is Now Fully Integrated Into Buddy Media’s Social Marketing Suite New York, NY – November 15, 2011 – Buddy Media, the social enterprise solution of choice for eight of the world’s top ten global advertisers, today announced that it is among a ... Read More

About Buddy Media

Buddy Media is the social enterprise software of choice for eight of the world's top ten global advertisers, empowering them to build and maintain relationships with their consumers in a connections-based world. The Buddy Media social marketing suite helps brands build powerful connections globally with its scalable, secure architecture and data-driven customer insights from initial point of contact through point of purchase.

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Joe Ciarallo
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E-mail: joe.ciarallo@buddymedia.com
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