NEW ENHANCEMENTS MADE TO BUDDY MEDIA SOCIAL MARKETING SUITE

Today, Buddy Media announced a number of product innovations to help brands unify their social media programs using the Buddy Media social marketing suite.

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Buddy Media Announces BuyBuddy for Social Ad Management

Today, I am excited to announce BuyBuddy, our innovative social ad management software that provides brands the opportunity to optimize results and easily repeat successes.

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Buddy Media Deepens Integration With YouTube

Today we're very excited to announce that Buddy Media has deepened our integration with YouTube, the web's largest video platform.

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Facebook Re-launches its Advertising Platform, Puts Pages at Center

Facebook re-launched its advertising platform today, and made it crystal clear that your Facebook Page will be the centerpiece of your paid, owned and earned strategies going forward.

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Buddy Media Powers Content, Conversations and Connections at Internet Week New York

[Image: The Buddy Media Internet Week New York booth.] Internet Week New York 2012 has come and gone, and with it, so have a ton of presentations, panels and networking events. It was a busy week for us at Buddy Media. We spent the whole week at our booth at Internet ... Read More

New Enhancements to Buddy Media Social Marketing Suite Help You Organize and Optimize Social Programs for Success

Social media marketing is in a state of anarchy right now. Brands are using a number of different tools to manage separate aspects of their social campaigns, while at the same time working with a number of different vendors and agencies to try to accomplish their goals. ... Read More

Live from Mashable Connect: Adapt or Die - How Social Media Affects Shareholder Value

In the photo above, I offered two giveaways during my presentation. The photo on the left shows the reaction when I announced I was giving away a roll of 35 mm film. The photo on the right shows the reaction when I announced I was giving away a new iPod touch. Keep ... Read More

Buddy Media Announces BuyBuddy for Social Ad Management

At the end of February, Buddy Media announced the acquisition of Brighter Option, to integrate the best social ad management software on the market into our social marketing suite. I said at the time that more and more branded content would reach people through paid ... Read More

Meet Tony Bui, Winner of the Buddy Media Power Your Connections™ Illustrator Contest

For every cartoon character that comes alive on television, in movies or at the fingertips of gamers, an illustrator sits behind a piece of paper, a canvas or a computer. Whether creating motion or depicting characters within a still image, the illustrator attempts to ... Read More

TechCrunch: YouTube Marketing Gets Serious: Buddy Media Lets Brands Customize

04.03.12 TechCrunch: YouTube Marketing Gets Serious: Buddy Media Lets Brands Customize

Forbes: Buddy Media's Mike Lazerow: How Marketers Can Win With New Facebook Ads

01.31.12 Forbes: Buddy Media's Mike Lazerow: How Marketers Can Win With New Facebook Ads

AdAge: WPP

Group M is picking Buddy Media as a preferred platform for all its Facebook buying across media agencies. Group M, the world's largest single consolidator of ad dollars in the world, spent $200 million on Facebook ads in 2011 for clients such as Dell, AT&T and Macy's.

Business Insider: WPP

WPP's new deal with Buddy Media—in which the company will become the "preferred social ad management partner" for GroupM, WPP's media-buying arm—could signal an era of consolidation in the social media ad buying world.

MediaPost: GroupM Turns To Buddy Media For Social Ads

WPP’s GroupM has consolidated its ad-buying on Facebook and other social networks through new deal with Buddy Media. The firm has become the preferred social ad management partner for GroupM, which last year spent $200 million on Facebook advertising. Read the full story at MediaPost. 

AllFacebook: Buddy Media Soups Up Social Marketing Suite

Social enterprise software creator Buddy Media announced a host of additions to its social marketing suite this morning, including a unified social data application-programming interface, universal conversion tracking, and a new mobile content-development platform.

GigaOm: Buddy Media Rolls Our New Social Tools For Marketers

Buddy Media is rolling out a bunch of updates to its suite of tools. The update includes a unified social data API, the ability to track conversions and campaigns across entire social media efforts, and a new mobile content development platform that makes creating native mobile apps easier.

GroupM Selects Buddy Media as Preferred Social Ad Partner Globally

WPP Media Investment Management Arm Will Roll Out Buddy Media’s BuyBuddy Social Ad Software To All Agencies NEW YORK, May 21, 2012 - Buddy Media, the social enterprise software of choice for eight of the world’s top ten global advertisers, today announced that GroupM ... Read More

Buddy Media Leads Industry Standards Forward With Unmatched Enterprise Social Marketing Suite Enhancements

Mobile Content Platform, Universal Conversion Tracking and Unified Data API Allow Marketers to Break Down Silos and Maximize Efficiency NEW YORK, May 15, 2012 - Buddy Media, the social enterprise software of choice for eight of the world’s top ten global advertisers, ... Read More

Buddy Media Expands YouTube Integration; Launches First Global Solution for Brands and Agencies

Comprehensive Suite of Social Applications, Global Content Targeting and Analytics Enable Full Customization of YouTube Pages NEW YORK, NY, April 3, 2012: Buddy Media, the social enterprise software of choice for eight of the world’s top ten global advertisers, today ... Read More

Buddy Media Welcomes New President Susan St. Ledger

Salesforce.com Executive to Lead Global Revenue Generation, Sales & Client Service NEW YORK and SAN FRANCISCO, March 8, 2012: Buddy Media, the social enterprise software of choice for eight of the world’s top ten global advertisers, today announced the newest ... Read More

Buddy Media Announces Brighter Option Acquisition, Adds Paid Advertising Solution To Social Enterprise Software Suite

Integration of Social Ad Management Software Into the Buddy Media Social Marketing Suite Eliminates Barriers Between Marketers’ Paid Advertising and Social Publishing  NEW YORK and LONDON, February 27, 2012: Buddy Media, the social enterprise software of choice for ... Read More