BUILD AND MONITOR CONVERSATION
1
CHALLENGE
I want to track negative sentiment on my Wall and eliminate any inappropriate language that my fans may use, but I don't have the resources to keep up with the volume of content on my Wall.
SOLUTION . . . . . . . . . . . . . . . . .
With ConversationBuddy create lists of potentially offensive and/or negative words and have Posts or Comments using that language "flagged" for further moderation or automatically deleted.
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2
CHALLENGE
When my fans mention the names of my competitors on my Wall, I want to know about it immediately so I can quickly address any issues.
. . . . . . . . . . . . . . . . . SOLUTION
Track and search for competitor keywords in all Posts and Comments and respond directly to fans from the ConversationBuddy interface.
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3
CHALLENGE
It takes forever to parse through all of the Posts and Comments on my Wall to find issues that need to be addressed quickly. How can I find this customer service content more efficiently?
SOLUTION . . . . . . . . . . . . . . . . .
Use ConversationBuddy to surface questions and concerns from fans with lists of words or phrases commonly used in customer service Posts or Comments. Respond to consumer concerns and feedback with a personal response to maintain fan loyalty.
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