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Buddy Media Platform +GLOBAL Launches – First Global Facebook Management System

Buddy Media — Mon, 21 Jun 2010 19:53:15 +0000

Buddy Media Platform +GLOBAL Allows Brands to “Get on the Same Page”
With First of its Kind Facebook Geo-Targeting Technology (more…)

How To Improve the Facebook Developer Garage New York

Joe Ciarallo — Fri, 03 Sep 2010 15:29:33 +0000

I wasn’t able to attend this week’s Facebook Developer Garage in New York, but I spoke with several colleagues who did. A few colleagues from Buddy Media’s engineering team suggested how to improve the event moving forward. (more…)

Buddy Media Launches New Filter, Label and Search Features

Joe Ciarallo — Wed, 01 Sep 2010 16:28:14 +0000

It should come as no surprise to our clients that we constantly look at ways to improve the Buddy Media Platform, and are adding new features on a regular basis. On that note, we’re happy to announce that we’ve added robust new filtering, labeling and search features to the platform, which are now live. How will these features make your work on the platform more efficient? (more…)

Welcome Aboard: AOL Advertising, Buddy Media & More

Joe Ciarallo — Tue, 31 Aug 2010 20:56:02 +0000

Buddy Media has brought on some fine talent to round out its marketing squad. (more…)

People on the Move

Joe Ciarallo — Tue, 31 Aug 2010 20:51:32 +0000

Buddy Media hired Myles Kleeger as general manager, strategic brand partnerships; Eric Lituchy as vice president, digital marketing; and Joe Ciarallo as director of communications. (more…)

MySpace Syncs Up With Facebook: Will It Help?

Joe Ciarallo — Mon, 30 Aug 2010 22:15:37 +0000

News broke today that MySpace is finally syncing up with Facebook. The change is part of MySpace’s larger overhaul, and a clear signal from the social network that it just can’t ignore Facebook’s massive network anymore. But will it help MySpace drive more engagement and increase users? (more…)

Our Forrester Groundswell Submission With Cycle for Survival

Joe Ciarallo — Fri, 27 Aug 2010 18:10:22 +0000

Buddy Media is happy to partner with Cycle for Survival, an indoor team cycling fundraiser that supports research on rare cancers at Memorial Sloan-Kettering Cancer Center. We’ve teamed up with Cycle for Surival for the Forrester Research 2010 Groundswell Awards in the “Social Impact” category. (more…)

“Eat Pray Love” Goes Global on the Buddy Media Platform

Joe Ciarallo — Fri, 27 Aug 2010 16:14:53 +0000

When we launched the Buddy Media Platform +GLOBAL, we know it would signal a massive change in how brands and agencies would utilize Facebook. But it wasn’t just us, of course. We constantly hear from brands and agencies who are eager to get in front of Facebook’s entire 500 million and growing user base, not just the small percentage of which who are English speaking users. On that note, would you like to see what a global implementation looks like? (more…)

Local Social Marketing In Need of a Solution

Joe Ciarallo — Thu, 26 Aug 2010 20:09:58 +0000

According to a new poll of brand marketers by Harris Interactive for Buddy Media, 72% of brand managers agree that social media offers great potential to reach existing and potential customers across the globe, but they are lacking tools and information to leverage it successfully. (more…)

People on the Move in the Social Business Industry: August 25, 2010

Joe Ciarallo — Wed, 25 Aug 2010 20:11:23 +0000

Myles Kleeger joins as Buddy Media General Manager, Strategic Brand Partnerships from The Kaplan Thaler Group (division of Publicis), Eric Lituchy joins as VP, Digital Marketing from eBillme Inc., and Joe Ciarallo joins as Director of Communications from mediabistro.com. (more…)

Cotton Makes Social Interaction the Fabric of Its Brand

Joe Ciarallo — Mon, 23 Aug 2010 16:06:44 +0000

Glenn Sciachitano, director of advertising, says Cotton has added a series of social applets on Facebook as a result of a relationship with Buddy Media, a social media platform. (more…)